@inproceedings{paperid:1025897, author = {Tooran Asefi and Alireza Davoodi and Pooya, Alireza}, title = {Designing A Knoeledge Based System For Marketing Strategy: A DEA Approach}, booktitle = {1th conference on System Approach in Iran}, year = {2011}, location = {Shiraz, IRAN}, keywords = {Data envelopment analysis; knowledge-based system; Performance evaluation; marketing strategy.}, }