@article{paperid:1030105, author = {Rahimnia, Fariborz and Nabizadeh, Tahereh and زهرا قریب ترزه and Amini, Marjan}, title = {Designing a conceptual model of innovation culture and mechanism’s effects on developing e-commerce}, journal = {Interdisciplinary Journal of Contemporary Research in Business}, year = {2012}, volume = {3}, number = {10}, month = {February}, issn = {2073-7122}, pages = {1033--1043}, numpages = {10}, keywords = {Rogers’s innovation theory; e-commerce; developmental mechanism of e-commerce; innovation culture}, }