@article{paperid:1034084,
author = {Kaffashpoor, Azar and سروش سپهر},
title = {Measuring the Ethnocentric Tendencies of Iranian Consumers: An Assessment of Validity and Reliability of the CETSCALE},
journal = {Journal of International Consumer Marketing},
year = {2012},
volume = {24},
number = {24},
month = {October},
issn = {0896-1530},
pages = {263--274},
			numpages = {11},
keywords = {KEYWORDS. CETSCALE; consumer ethnocentrism; willingness to buy foreign products;
cosmopolitanism; Iran},
}