@article{paperid:1034930, author = {Rahimnia, Fariborz and Jaleh Farzaneh Hassanzadeh}, title = {The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations}, journal = {Information & Management}, year = {2013}, volume = {50}, number = {5}, month = {July}, issn = {0378-7206}, pages = {240--247}, numpages = {7}, keywords = {Website content Website informational dimension Website design dimension E-trust E-marketing effectiveness}, }