@article{paperid:1049520,
author = {Hassan Danaee and Zahra Aghaee and Hamed Haghtalab and Poursalimi, Mojtaba},
title = {Classifying and Designing Customer's Strategy Pyramid by Customer LifeTime Value (CLV)(Case study: Shargh Cement Company)},
journal = {Journal of Basic and Applied Scientific Research},
year = {2013},
volume = {3},
number = {7},
month = {December},
issn = {2090-4304},
pages = {473--483},
			numpages = {10},
keywords = {customer lifetime value (CLV); customer relationship management (CRM); customer priority;
analytical hierarchy process (AHP); WRFM model},
}