@article{paperid:1074641,
author = {Azimzadeh, Seyed Morteza and Razavi, Seyed Mohammadjavad and Seyed Morteza Maddah},
title = {Enhancing Brand Performance based on Brand Orientation, Brand Identity and Brand Equity (Case study: the Sport and Youth General Office in Yazd)},
journal = {Journal of Advanced Pharmacy Education and Research},
year = {2020},
volume = {10},
number = {2},
month = {May},
issn = {2249-3379},
pages = {96--103},
			numpages = {7},
keywords = {Brand equity; Brand orientation; Brand identity; Brand performance; Sport},
}