@article{paperid:1078461, author = {Aminiroshan, Zahra and Azimzadeh, Seyed Morteza and Mahdi Talebpour, and مجید قشونی}, title = {The Effect of Sport on Audience Attention to Advertising with Use of brain Activity}, journal = {Annals of Applied Sport Science}, year = {2020}, volume = {8}, number = {5}, month = {July}, issn = {2476-4981}, pages = {1--9}, numpages = {8}, keywords = {Sport; Neuromarketing; advertising; Attention; Electroencephalography}, }