@inproceedings{paperid:1101391,
author = {Abbasian, Alireza and Rahimnia, Fariborz},
title = {The Impact of Attitude Toward the Region on Preference for Regional Products: Mediating role of Perceived Value ارائه شده در دومین همایش ملی بازاریابی (رویکرد نوین)},
booktitle = {دومین همایش ملی بازاریابی (رویکرد نوین)},
year = {2024},
location = {مشهد, IRAN},
keywords = {Attitude towards the region ، Preference for regional products ، Perceived value of regional products.},
}