%0 Journal Article
%T The effect of store image and perceived risk on purchase center in Iran intention in Kian Hypermarket
%A Kaffashpoor, Azar
%A  Monazzami Borhani, Masoud
%A  Nekahi, Mohammad Ali
%A  Marzieh Khalili
%J Asian Journal of Research in Marketing
%@ 2277-6621
%D 2015