نمایش نتایج جستجو برای
نویسنده: Amir Albadvi
موارد یافت شده: 6
1 - Allocation of marketing budgets to maximize customer equity (چکیده)2 - Customer lifetime valuation using real options analysis (چکیده)
3 - Allocation of marketing budgets to customer acquisition and retention spending based on decision calculus (چکیده)
4 - Customer Lifetime Value: Literature Scoping Map, and an Agenda for Future Research (چکیده)
5 - An Application of Discriminant Analysis for Measuring Customer Lifetime Value (چکیده)
6 - A robust optimization approach to allocation of marketing budgets (چکیده)
