The purpose of the present research was to study the status of sports city of Ghouchan based on SWOT analysis. The type of research is descriptive – analytical. Statistical population of research included 46 responsible managers, experts and active educator in public sport body board that was selected due to limitation of whole population as a statistical sample. Validity of questionnaire was approved by experts and its reliability by Cronbach Alpha (a:0/75). The questionnaire included 46 questions and in Four components: strengths, weaknesses, opportunities and threats points. Data analysis from Keywords: descriptive methods consisted of: frequencies and SD and inferential statistics: Kolmogorov – Smirnoff test and Friedman test were used. The results showed that from viewpoint of the studied people, the most important strength point is appropriate geographical location, also the most important weakness point is lack of financial resources, and the most important opportunity point is young population full of talent, and the most important threat point is confronting with economic problems. Also from the perspective of the studied people, the public sport of Ghouchan city is in so offensive position from perspective of strategic position that opportunity points should be used in order to improve strength points in this strategy.

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