The present study investigates the time-use activities of pilgrims at their religious destination. The time diary was used to describe the behaviour of pilgrims who came on a pilgrimage to the holy shrine of Imam Reza in Mashhad (Iran) in sufficient detail to measure the overall duration and continuous records of activities. According to the findings, pilgrims spend most of their time on necessary and religious activities, respectively. Free time and shopping activities were also among their other activities. Pilgrims were categorised into three clusters: Active Pilgrims, Tourist-Pilgrims, and Non-active or Passive Pilgrims. Active Pilgrims are mostly involved in religious activities, while Tourist-Pilgrims engage more in recreational activities after completing necessary activities. Non-active / Passive Pilgrims mostly spend their time on necessities and personal activities.

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