PalArch’s Journal of Archaeology of Egypt/Egyptology, Volume (17), No (12), Year (2020-12) , Pages (683-702)

Title : ( INVESTIGATING THE FACTORS AFFECTING THE FINANCIAL VIABILITY OF PROFESSIONAL SPORTS LEAGUES - A STUDY OF IRANIAN HANDBALL PREMIER LEAGUE )

Authors: mohammad mosala nezhad , Mahdi Talebpour , Zahra Sadat Mirzazadeh , Mohammad Keshtidar ,

Citation: BibTeX | EndNote

Abstract

This study examines the effective factors on the financial viability in Iranian Handball Premier League. Given the lack of a comprehensive study that considers multiple aspects of the financial viability in Iranian Handball Premier League, application of a modeling approach showed the best efficiency. Upon a review of existing authoritative scientific documents, a model of the financial viability was development. To assess the validity of the conceptual model of research, a questionnaire was designed and distributed among league stakeholders. The findings showed that the conceptual model of research is well-matched with the data obtained from the field of research, so the validity of the model was confirmed. Sponsorship, income from television and other media revenues, sale of league-related merchandise and apparel, and fans and spectators attendance had a positive and significant effect on the financial viability in Iranian Handball Premier League. The Model of the INVESTIGATING THE FACTORS AFFECTING THE FINANCIAL VIABILITY OF PROFESSIONAL SPORTS LEAGUES - A STUDY OF IRANIAN HANDBALL PREMIER LEAGUE PJAEE, 17 (12) (2020) 684 financial viability in Iranian Handball Premier League is not by any means a final or definitive depiction. We do not think any model in this field could ultimately be final.

Keywords

, Financial Viability, Iranian Handball Premier League, Professional Sports Leagues.
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@article{paperid:1086529,
author = {Mosala Nezhad, Mohammad and Mahdi Talebpour, and Mirzazadeh, Zahra Sadat and Keshtidar, Mohammad},
title = {INVESTIGATING THE FACTORS AFFECTING THE FINANCIAL VIABILITY OF PROFESSIONAL SPORTS LEAGUES - A STUDY OF IRANIAN HANDBALL PREMIER LEAGUE},
journal = {PalArch’s Journal of Archaeology of Egypt/Egyptology},
year = {2020},
volume = {17},
number = {12},
month = {December},
issn = {1567-214x},
pages = {683--702},
numpages = {19},
keywords = {Financial Viability; Iranian Handball Premier League; Professional Sports Leagues.},
}

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%0 Journal Article
%T INVESTIGATING THE FACTORS AFFECTING THE FINANCIAL VIABILITY OF PROFESSIONAL SPORTS LEAGUES - A STUDY OF IRANIAN HANDBALL PREMIER LEAGUE
%A Mosala Nezhad, Mohammad
%A Mahdi Talebpour,
%A Mirzazadeh, Zahra Sadat
%A Keshtidar, Mohammad
%J PalArch’s Journal of Archaeology of Egypt/Egyptology
%@ 1567-214x
%D 2020

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