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کلمات کلیدی: Marketing


موارد یافت شده: 57

1 - Factors affecting consumers’ attitudes towards genetically modified food products: the case of edible oil (چکیده)
2 - Consumption of Genetically Modified Food Products and Its Determinants (Case Study: Edible Oil in Mashhad) (چکیده)
3 - The effect of the marketing mix and specialized knowledge on the export performance of SMEs exporting dry fruits (چکیده)
4 - Factors Affecting Sales of Selected Agricultural Products in Network Marketing (چکیده)
5 - Antibiotic-Free Poultry Meat Consumption and Its Determinants (چکیده)
6 - An eye-tracking study on how the popularity and gender of the endorsers affected the audience’s attention on the advertisement (چکیده)
7 - Financial Performance Model of Sports Product Manufacturers Based on Entrepreneurial Marketing and Market Orientation with the Mediating Role of Information Technology (چکیده)
8 - Applying the Entropy Method to Design an Agile Financial Marketing Capability Model for Developing the Health Tourism Industry after Covid-19 (چکیده)
9 - InfOnto : An ontology for fashion influencer marketing based on Instagram (چکیده)
10 - Factors Affecting Consumption of Different Forms of Medicinal Plants: The Case of Licorice (چکیده)
11 - Identifying Influentials in Social Networks (چکیده)
12 - the role of social media marketing activities on the intention of customers to buy sports goods through brand equity( case study: Majid brand) (چکیده)
13 - The role of internet marketing on the customers decision to buy Iranian sports goods( case study: clothing and footwear) (چکیده)
14 - An application of approximate dynamic programming in multi-period multi-product advertising budgeting (چکیده)
15 - The Effect of Sport Events Environments on Audience Attention to Advertising Using Brain Activity (چکیده)
16 - The influences of personality and knowledge on safety-related behaviour among climbers (چکیده)
17 - New approach: Voluntary demarketing and its impact on the value chain of the tourism industry Religious tourism through health culture in the spiritual capital of Iran (Mashhad) (چکیده)
18 - An integrated model for customer equity estimation based on brand equity (چکیده)
19 - The role of customer clustering in designing a targeted marketing model (Case Study: IoT Service Provider Companies) (چکیده)
20 - Influential post identification on Instagram through caption and hashtag analysis (چکیده)
21 - To Judge a Book by its Cover: Religio-Cultural Myth on the Cover of Iranian War Literature (چکیده)
22 - The Role of Event Related Potentials in Pre-Comprehension Processing of Consumers to Marketing Logos (چکیده)
23 - The Effect of Sport on Audience Attention to Advertising with Use of brain Activity (چکیده)
24 - Marketing Strategies and Export of Iranian Medicinal Plants (چکیده)
25 - The impact of brand equity on customer equity (چکیده)
26 - Prioritization of Business Strategies and Marketing Resources Using the Analytic Network Process (ANP) Approach (چکیده)
27 - Effect of Marketing Strategies on Export Performance of Agricultural Products: The Case of Saffron in Iran (چکیده)
28 - Market research in sports businesses: Creating entrepreneurial marketing and brand image in the minds of customers (چکیده)
29 - The Relationship Between Brand Perception Dimension with Branding's Top Clubs of Basketball and Handball Iran to Considering the Role of Mediator Fans Commitment (چکیده)
30 - Factors Affecting Frequency of Fast Food Consumption (چکیده)
31 - Developing strategies to protect saffron production and market in Iran (چکیده)
32 - An investigation into promotional methods of public library services and resources: users’ perspective (چکیده)
33 - RANKING THE MARKETING MIX FACTORS INFLUENCING THE MARKET-MAKING FARMED FISH FROM THE PERSPECTIVE OF CONSUMERS IN BOJNOURD (چکیده)
34 - Prioritization of Expanded Marketing Mix in Different Stages of the Product Life Cycle: The Case of Food Industry (چکیده)
35 - The Effect of Relationship Marketing Techniques on Trust, Satisfaction and Relational Commitment from Point of view of Iran Insurance Agencies Managers in Mashhad (چکیده)
36 - Novel Psychoactive Substances (NPS): a Study on Persian Language Websites (چکیده)
37 - Investigating the factors affecting the relationship marketing (Case Study: Insurance industry in Khorasan Razavi province) (چکیده)
38 - Allocation of marketing budgets to customer acquisition and retention spending based on decision calculus (چکیده)
39 - Developه ی Developing a framework for studying and evaluating the kinds of psychological contracts inthe context of relationship marketing (چکیده)
40 - Football Marketing and Its Effect on Economic Boom (چکیده)
41 - Ranking of the E-Trust Factors in Electronic Transactions in the Context of B2C E-Commerce (چکیده)
42 - The effect of political marketing tools on the behavior of voters in Iran s 11th presidential election-Case study: the attitudes of Citizens of Mashhad city (چکیده)
43 - Evaluation of Consumers’ Preference to the Brands of Beverage by Means of ERP Pre-comprehension Component (چکیده)
44 - Review of economic issues in marketing Mohammadi flower Fars Case Study: Darab city (چکیده)
45 - Customer Lifetime Value: Literature Scoping Map, and an Agenda for Future Research (چکیده)
46 - Grain Marketing Margins Evaluation in Iran A Case Study: Bean (چکیده)
47 - Impact of Using Marketing Strategies on Performance through Supply Chain Performance in Insurance Industry (چکیده)
48 - Investigating Factors Marketing Pomegranate in Fars (چکیده)
49 - An Analysis of Olive Marketing in Economic (Case Study: Fars Province, Iran (چکیده)
50 - The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations (چکیده)
51 - A robust optimization approach to allocation of marketing budgets (چکیده)
52 - Study of unsupported types of innovation in Iran and some suggestions (چکیده)
53 - Designing A Knoeledge Based System For Marketing Strategy: A DEA Approach (چکیده)
54 - Improving Service Quality by Using Organizational Citizenship Behavior: Iranian Evidence (چکیده)
55 - The Survey of Raisin Marketing Process and Structure in North Khorasan Province (چکیده)
56 - Supportive Policies of Greenhouse Organic Cucumber Production in Khorasan- Razavi Province (چکیده)
57 - The farm-retail Iran s beef marketing margin model (چکیده)